Montco-based Tom Spann, founder and vice chair of connected healthcare company Accolade, launched a new venture in a similar space: Brightside, which is focused on reducing the toll of “financial stress” on employees.

Spann has rallied support from Comcast’s venture capital arm, Comcast Ventures, which announced on Monday it led a $4 million seed round in Brightside with participation from Menlo Park, Calif.-based Trinity Ventures. (Comcast Ventures is based in San Francisco.)

For employers, Brightside promises to reduce absences while boosting productivity and retention rates. The sell for employees is having access to financial planning and “financial products that are personalized and make direct impact on the net income,” per the company’s website.

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