Douglas Elliman Promotes Dana Devito To SVP Of Marketing

8/17/16

Dana Devito

Douglas Elliman Real Estate is pleased to announce that Dana DeVito has been promoted to Senior Vice President of Marketing. In her new leadership role, DeVito will manage Elliman’s powerhouse marketing division and spearhead all marketing strategies including social and digital initiatives as well as all DE-branded events and activations.

“Dana has brought two decades of marketing experience in working with luxury travel, fashion, and lifestyle brands to the world of real estate, and her fresh perspective and terrific instincts have really driven her to succeed in the industry,” said Dottie Herman, President & CEO of Douglas Elliman. “She’s a great leader and has already become instrumental in creating property marketing strategies for many of our Elliman listings and new developments, utilizing her many strengths towards event-based, social and digital marketing. We couldn’t be happier to have her take on this new and exciting role.”

DeVito came to Douglas Elliman from Conde Nast, bringing over 20 years of experience in branding, marketing, and events for prominent titles including Conde Nast Traveler, Vogue, W, Domino and Vanity Fair. It was there that she honed her skills in events, marketing, social media and merchandising. She first joined Elliman as Vice President of Elliman Experience, a first-of-its-kind experience marketing division further connecting Douglas Elliman to the worlds of art, architecture, and media.

“Dana is a true professional with an unmatched talent for creating one-of-a-kind experiences and elevating brands,” said Howard M. Lorber, Chairman of Douglas Elliman. “Since joining our firm, she’s ensured that each and every Elliman-branded program has been meaningful, relevant and impactful and I know our marketing efforts will be just as successful under her leadership.”

Growing up with a father involved in construction, DeVito has always been interested in real estate, and saw the position at Douglas Elliman as a natural fit to combine her personal passion with her skills in luxury brand management and marketing.

“Real estate has been a long time passion of mine because of my dad,” said DeVito. “From visiting him at a site to marveling at the final product, he taught me the importance of seeing projects through from concept to execution. As SVP of Marketing, I look forward to building upon Douglas Elliman's strong foundation by evolving the brand and focusing on the agent/consumer experience."

About Douglas Elliman Real Estate

Established in 1911, Douglas Elliman Real Estate is the largest brokerage in the New York Metropolitan area and the fourth largest residential real estate company nationwide. With more than 6,000 agents, the company operates approximately 81 offices in Manhattan, Brooklyn, Queens, New Jersey, Long Island, the Hamptons & North Fork, Westchester, Greenwich, South Florida, Colorado and Beverly Hills. Moreover, Douglas Elliman has a strategic global alliance with London-based Knight Frank Residential for business in the worldwide luxury markets spanning 59 countries and six continents. The company also controls a portfolio of real estate services including Douglas Elliman Development Marketing; Manhattan’s largest residential property manager; Douglas Elliman Property Management with over 250 buildings, and DE Commercial. For more information on Douglas Elliman as well as expert commentary on emerging trends in the real estate industry, please visit www.elliman.com.